Keywords = Sponsorship
Number of Proceedings: 4

1 Providing a model of the response of fans of league 1 football clubs to sponsor of rival teams
Hasan Gholami Ghajari*; Masumeh Kalateh Seifari
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2 The Constraints of Banks Sponsorship from Sport
Arefeh Ghanbari Firoozabadi*; Sara Keshkar; Gholam Ali Kargar
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3 An exploratory factor analysis of celebrity athletes’ characteristics for advertising and promoting
Hossein Rajabi; Shohreh Sadeghi*
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4 Analysis of the factors influencing the use of celebrities in advertising (Case Study of the Country Football Schools)
Mostafa Afshari*; Naser Aghababaee; Abbas Kamalvand
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