Keywords = Sport products
Number of Proceedings: 2

1 Investigation of the Experience-based Interactive Strategy in Sport Products Branding
Maryam Heydari*; Vahid Saatchian; Javad Gholamian
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2 The Priority of Factors Affecting on Decision-Making Style of Sport Products Buyers
Ahmad Mahmoudi; Vali Alizadeh*; Javad Shahlayi Bagheri; Leyli Alizadeh
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